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Health Care Solutions Group/
Zogby International Polls
Poll 1: Level of understanding of health care proposals
Summary of Results
Question: The candidates for president have each proposed changes to the healthcare system in America. Generally speaking, on a scale of 1-5, with 1 being not at all well, and 5 being very well, how well do you understand the details and differences of the various healthcare proposals put forth by the current presidential candidates?
1. Not at all well: 34%
2. Not very well: 21%
3. Neutral: 25%
4. Well: 13%
5. Very well: 6%
6. Not sure: 1%
Methodology
Zogby International was commissioned by the Health Care Solutions Group to conduct a telephone survey of likely voters. The target sample was 1,000 likely voters who were interviewed with approximately 96 questions asked from 12/12/07 to 12/14/07. Samples were randomly drawn from telephone CDs of national listed sample. Zogby International surveys employ sampling strategies in which selection probabilities are proportional to population size within area codes and exchanges. Up to six calls are made to reach a sampled phone number. Cooperation rates are calculated using one of AAPOR’s approved methodologies[1] and are comparable to other professional public-opinion surveys conducted using similar sampling strategies.[2] Weighting by region, party, age, race, religion, and gender is used to adjust for non-response. The margin of error is +/- 3.2 percentage points. Margins of error are higher in sub-groups.
[1] See COOP4 (p.38) in Standard Definitions: Final Dispositions of Case Codes and Outcome Rates of Surveys. The American Association for Public Opinion Research, (2000).
[2] Cooperation Tracking Study: April 2003 Update, Jane M. Sheppard and Shelly Haas. The Council for Marketing & Opinion Research (CMOR). Cincinnati, Ohio (2003).
Poll 2: Importance of various health care issues
Summary of Results
Question: From the following list, what healthcare issue currently being discussed in the presidential elections is the most important to your family?
- Cost of healthcare to family - 34%
- Access to healthcare to all Americans - 29%
- Safety and quality of healthcare - 13%
- Consumer choice regarding providers and healthcare plans - 7%
- Amount of spending on federal healthcare programs - 7%
- Mandate
Require everyone to have health insurances requiring you to purchase health insurance - 3%
Methodology
Zogby International was commissioned by the Health Care Solutions Group to conduct a telephone survey of likely voters from 1/10/08 to 1/11/08. The target sample is 1006 likely voter interviews with approximately 58 questions asked. Samples are randomly drawn from telephone CDs of national listed sample. Zogby International surveys employ sampling strategies in which selection probabilities are proportional to population size within area codes and exchanges. Up to six calls are made to reach a sampled phone number. Cooperation rates are calculated using one of AAPOR’s approved methodologies[1] and are comparable to other professional public-opinion surveys conducted using similar sampling strategies.[2] Weighting by region, party, age, race, religion, and gender is used to adjust for non-response. The margin of error is +/- 3.1 percentage points. Margins of error are higher in sub-groups.
